The phrase refers back to the motion of buying musical recordings by the artist(s) Vivian and/or Mimi within the MP3 digital audio format, usually from an internet supply. An instance could be a consumer trying to find a selected observe by both artist to avoid wasting and take heed to on a private machine.
The follow displays the widespread consumption of digital music by readily accessible on-line platforms. Its prevalence speaks to the benefit of distribution and entry that digital codecs present, contrasting with older strategies of buying music equivalent to buying bodily media. Moreover, the recognition of this motion demonstrates a direct connection between artists and their viewers by way of the web.